COMMUNITY UNITED TO REDUCE BINGEING
 


 

Responsible Alcohol Merchant Awards (RAMA) - 2006

A recent youth survey reported that more than 60 percent of Santa Cruz County teens admitted that it was easy to obtain alcohol. For this reason, CURB is partnering with local alcohol retailers who actively discourage and limit youth access to alcoholic beverages. The Responsible Alcohol Merchant Awards (RAMA) is designed to honor businesses that have demonstrated a commitment to combating the growing problem of underage drinking in the community. These merchants are rewarded for proactively implementing employee-training programs and exemplary management policies to combat the sale of alcohol to people under-21.

Local residents and youth are invited to submit merchant nominations. All nominations are reviewed by youth in the Santa Cruz County Friday Night Live Partnership Programs, Together for Youth/Unidos Para Nuestros Jovenes, local law enforcement, and State Department of Alcohol Beverage Control. RAMA winners are awarded a Responsible Alcohol Merchant Award plaque, which can be posted in their storefronts along with large banners promoting their participation in the RAMA program.

Project CURB encourages consumers to support the 2006 RAMA winners by shopping at their stores.

Aptos Boulder Creek Capitola
Rite Aid 5965
Seascape Foods
Seascape Village Wine & Spirit
 
M&V Boulder Creek Liquors
New Leaf Community Market
Johnnies Super Market
Albertsons
Capitola Boat and Bait
Circle K
K Wine & Spirits
New Leaf Community Market
Felton La Selva Beach Santa Cruz
Rite Aid Store 5968
New Leaf Community Market
Felton Liquors
Safeway Inc.
El Patio Grocery 7 Eleven, Cardiff Place
7 Eleven, Mission St.
7 Eleven, Portola Dr.
Albertson’s
Asti Bar
Bob’s Valero, Mission St.
Crow's Nest
Longs Drug Store, Front St.
New Leaf Market, Mission St.
Pleasure Point Wine & Spirits
Rotten Robbie
Trader Joe’s
U-Save Liquors
Scotts Valley Soquel Watsonville
Leo’s Liquors
Longs Drug Store
Village Bottle Shop
Valero

 

Safeway, 41st Avenue
Quick Stop
7 Eleven, Main St.
7 Eleven, East Lake Ave.
Barsis Liquors
Harvest Moon Market
Mi Pueblo Food Center 6
Orchard Park Market
Valero, Freedom Blvd.
Valero, Main St.

View 2007's RAMA winners

View 2006's RAMA winners

 
   



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